Mitch Gould Celebrates Over Three Decades of Success

Today marks a significant milestone for Mitch Gould, the Founder and CEO of Nutritional Products International (NPI), as he celebrates his birthday alongside a remarkable career spanning over three decades in the distribution and retail sector. With a legacy of partnerships with nearly every major retailer in the United States, including giants like Amazon, Target, Costco and Walmart, Gould reflects on his journey with both pride and a forward-looking vision.

From the onset of his career, Gould has been a pioneering force across various consumer categories, including sports nutrition, dietary supplements, and cosmeceuticals. His strategic acumen and innovative approach have led to procuring orders for industry-leading brands such as Igloo, Rubbermaid, and Miracle-Gro. His efforts have not only shaped the landscape of retail distribution but have also played a critical role in the expansion strategies of companies like Amazon into new markets such as health and wellness.

Gould’s development, the “Evolution of Distribution,” was born out of a keen observation of the challenges international brands faced when entering the U.S. market. By offering a comprehensive platform that includes importation, distribution, and promotion, Gould has enabled countless foreign brands to successfully navigate the complexities of the American retail environment.

In conjunction with NPI, Gould’s InHealth Media (IHM) serves as a dynamic force in public relations, providing extensive media exposure and marketing support to brands looking to penetrate or expand their presence in the U.S. market. Together, NPI and IHM offer a synergistic approach to distribution and marketing, underpinned by Gould’s deep industry knowledge and extensive network.

As NPI continues to thrive under Gould’s leadership, the company remains at the forefront of innovation in retail distribution, offering a unique and proven approach for both domestic and international product manufacturers. Gould’s impact on the industry is underscored by his successful representation of renowned figures from the sports and entertainment worlds, further cementing his reputation as a global marketing guru.

On this milestone birthday, Mitch Gould looks back on a career filled with achievements and ahead to the future with an unwavering commitment to excellence and innovation. “It has been quite a ride, and the drive is not over,” says Gould. “I am excited about the future and the endless possibilities that lie ahead for NPI and the brands we represent.”

For more information on Nutritional Products International and its innovative distribution and marketing strategies, please visit www.nutricompany.com. Additional details on InHealth Media can be found at www.inhealthmedia.com.

MORE ON NUTRITIONAL PRODUCTS INTERNATIONAL AND ITS FOUNDER
NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

Gould, known as a global marketing guru, also has represented icons from the sports and entertainment worlds such as Steven Seagal, Hulk Hogan, Ronnie Coleman, Roberto Clemente Jr., Chuck Liddell, and Wayne Gretzky.

ABOUT IN HEALTH MEDIA
InHealth Media is a result-driven, strategy-based, creatively focused media agency that provides comprehensive media services with a global reach for sports, health and wellness, beauty, personal care and nutrition markets.

/by

Mitch Gould, CEO of Nutritional Products International, Forecasts Increased Online Retail Growth

As digital commerce continues to evolve, Nutritional Products International (NPI), under the leadership of industry veteran Mitch Gould, anticipates a significant shift towards online shopping, predominantly influenced by younger generations’ shopping behaviors. This trend, fueled by the digital nativity of younger consumers, promises to reshape the retail landscape significantly in the years to come.

“The retail industry is witnessing a transformative phase where online shopping is becoming the norm rather than the exception, especially among the younger demographics,” said Mitch Gould, CEO of Nutritional Products International. “As the older generation ages out, we’re seeing a natural progression towards digital platforms, which is set to increase the online retail market share substantially.”

With over 100 years of combined experience in the retail distribution sector, NPI boasts a stellar track record of assisting brands of all sizes to penetrate and flourish within the U.S. retail market. The company prides itself on consistently exceeding client expectations through its deep-rooted relationships with key buyers across the nation, facilitating entry into some of the largest retail accounts in the United States.

NPI’s success is built on providing clients with steady business growth, focusing on enhancing bottom-line performance through advanced analytics, strategic planning, and leveraging networks of power brokers across major retail channels. The company’s innovative approach, dubbed the “Evolution of Distribution” by Gould, streamlines the market entry process for international companies and startups, offering a simplified path to U.S. retail success.

Gould has procured orders from nearly every major retailer in the United States, including Amazon, Target, Walmart, Home Depot, Lowe’s, Walgreens, GNC, CVS, Rite Aid, and Costco.

Additionally, throughout his career, Gould has spanned various consumer categories, including lawn and garden, hardware, sports nutrition, dietary supplements, pet products, nutraceuticals, cosmeceuticals, and beverages. His portfolio boasts representation of renowned brands such as Igloo, Rubbermaid, Sunbeam, Remington, Chapin, Paramount, Miracle-Gro, Native Remedies, and SlimFX.
As an extension of its client brands, NPI serves as its U.S. headquarters, managing sales, marketing, and operations. This centralized strategy is supported by InHealth Media (IHM), NPI’s sister company, ensuring a cohesive approach to product launch and promotion.

To explore NPI’s comprehensive services, please visit www.nutricompany.com. For more information on IHM, visit www.inhealthmedia.com.

/by

Mitch Gould’s Strategic Vision Elevates Nutritional Products International to New Heights in Retail Distribution

Mitch Gould has built a three-decade career, collaborating with nearly every major retailer in the United States, including Amazon, Target, Walmart, Home Depot, Lowe’s, Walgreens, GNC, CVS, Rite Aid, and Costco. As the Founder and CEO of Nutritional Products International, based in Boca Raton, FL, Gould reflects on his journey with enthusiasm, stating, “It has been quite a ride and the drive is not over. I’ve interacted with buyers from most of the iconic retail chains in the country.”

Throughout his career, Gould has spanned various consumer categories, including lawn and garden, hardware, sports nutrition, dietary supplements, pet products, nutraceuticals, cosmeceuticals, and beverages. His portfolio boasts representation of renowned brands such as Igloo, Rubbermaid, Sunbeam, Remington, Chapin, Paramount, Miracle-Gro, Native Remedies, and SlimFX.

Gould is also celebrated for his global marketing expertise, having worked with sports and entertainment icons like Steven Seagal, Hulk Hogan, Ronnie Coleman, Roberto Clemente Jr., Chuck Liddell, and Wayne Gretzky. This wide-ranging experience has endowed him with a deep understanding of consumer needs and retailer expectations.

In pursuit of a focus on health, wellness, sports nutrition, and beauty industries, Gould established Nutritional Products International 16 years ago. He foresaw the exponential growth of dietary supplements and wellness products, which indeed materialized.

Gould devised the ” Evolution of Distribution ” system to facilitate the introduction of domestic and international brands into the United States market. This comprehensive platform offers professional services needed for product launch, including sales support, marketing, FDA regulatory compliance, and operational expertise, thereby ensuring speed to market and affordability.

For additional information, please visit www.nutricompany.com.

MORE ON NUTRITIONAL PRODUCTS INTERNATIONAL AND ITS FOUNDER
NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

Gould, known as a global marketing guru, also has represented icons from the sports and entertainment worlds.

/by

Nutritional Products International, ‘Evolution of Distribution’ Redefines Market Entry for Health & Wellness Brands

Nutritional Products International (NPI), under the leadership of industry veteran Mitch Gould, continues to redefine the landscape of health and wellness product distribution in the United States. With a career spanning over three decades, Gould’s innovative approach, known as the “Evolution of Distribution,” provides a comprehensive solution for international brands striving to penetrate the U.S. market.

The “Evolution of Distribution,” a system Mitch Gould created, is designed to simplify the complexities faced by international companies, especially start-ups with limited sales and marketing expertise. “The journey of bringing a new product to the market is challenging,” said Gould. “It’s even more daunting for international companies without a local presence in the U.S. This realization was the catalyst for developing our unique distribution model.”

NPI becomes an extension of the brand, serving as its U.S. headquarters and handling an array of services, including sales, marketing, and operations. This centralized structure is bolstered by the efforts of InHealth Media (IHM), NPI’s sister company, ensuring a synchronized approach throughout every phase of product launch.

“Our team does the heavy lifting,” Gould remarked. “We empower health and wellness manufacturers to focus on their core – creating innovative products. Meanwhile, we navigate the intricate landscape of U.S. retail distribution, making their market entry seamless and effective.”

The effectiveness of NPI’s strategy is evident in its track record of positioning products in front of America’s top retailers, including giants like Amazon and Walmart.com. The firm’s hands-on approach involves regular interactions with buyers from both major and niche retail chains, while IHM spearheads comprehensive marketing strategies encompassing public relations, social media campaigns, and television promotions.

“We’re not just a service provider; we’re a partner,” Gould emphasized. “Our collaboration with clients is about crafting success stories, making sure that their products don’t just reach the market, but thrive in it.”

To explore NPI’s comprehensive services and to understand how they can elevate your brand in the U.S. market, please visit www.nutricompany.com.

MORE ON NUTRITIONAL PRODUCTS INTERNATIONAL AND ITS FOUNDER
NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

Gould, known as a global marketing guru, also has represented icons from the sports and entertainment worlds.

/by

US Economy Surpasses Expectations; Nutritional Products International Continues to Thrive Amidst Economic Optimism

The U.S. economy has outperformed expectations in a display of economic resilience, with the fourth quarter showing robust growth and consumer spending, according to reports.

Amidst fears of a recession, the economy has proved formidable, with the Commerce Department’s recent report indicating a 2.5% growth for the full year. This surge in economic activity has not only allayed fears of an immediate downturn but has also set a positive tone for businesses across the nation. One such enterprise that continues to thrive in this favorable economic climate is Nutritional Products International (NPI), led by founder and CEO Mitch Gould.

As the U.S. economy demonstrates its strength, Nutritional Products International stands as a testament to robust business strategies and market foresight. Mitch Gould, a figure in retail distribution with over 35 years of unparalleled experience, has navigated NPI through various market conditions, consistently achieving remarkable success. Starting with sales in major retailers like Home Depot, Lowe’s, Costco, and Menards, Gould’s journey is a narrative of visionary leadership.

Reflecting on the formative years of his career, Gould recalls the exhilarating period of national expansion for renowned retailers, a time when he represented leading consumer product brands. This phase was marked by a significant transition to the fields of nutrition and sports nutrition, where Gould’s acumen shone brightly, partnering with legends in bodybuilding, wrestling, and action films. His strategic brilliance was further acknowledged when Amazon sought his expertise for its foray into health and wellness and sports nutrition.

Mitch Gould also established the “Evolution of Distribution” model, offering a comprehensive solution for foreign brands to efficiently import, distribute, and promote their products in the U.S.

In partnership with InHealth Media, NPI ensures expansive media coverage and market presence, capitalizing on the firm’s vast knowledge, experience, and executive networks. This synergy between NPI and IHM has been instrumental in amplifying brand visibility and driving significant growth for health and wellness product manufacturers.

As the U.S. economy sets a robust trajectory for 2024, Nutritional Products International stands poised to harness this momentum, continuing to offer unparalleled distribution services for nutraceuticals, dietary supplements, functional beverages, and skin-care products.

To explore NPI’s comprehensive services for health and wellness product manufacturers and to understand how they can elevate your brand in the U.S. market, please visit www.nutricompany.com.

MORE ON NUTRITIONAL PRODUCTS INTERNATIONAL AND ITS FOUNDER
NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

Gould, known as a global marketing guru, also has represented icons from the sports and entertainment worlds such as Steven Seagal, Hulk Hogan, Ronnie Coleman, Roberto Clemente Jr., Chuck Liddell, and Wayne Gretzky.

/by

Mitch Gould and Nutritional Products International Introduce the Clear Choice to Enter the Largest Market in the World

Nutritional Products International (NPI), led by founder and CEO Mitch Gould, continues to be the preferred partner for health and wellness brands looking to make a significant impact in the U.S. market.

In a significant leap forward for health and wellness brands eyeing the lucrative U.S. market, Nutritional Products International (NPI) proudly unveils its game-changing “Evolution of Distribution” (EoD) platform. Orchestrated by industry titan Mitch Gould, this revolutionary offering marks a transformative moment, redefining how products penetrate the American market.

NPI’s EoD is not just a platform; it’s a comprehensive ecosystem ingeniously designed to import, distribute, and promote products all under one roof. This synergy of services isn’t just about efficiency; it’s a strategic cost-cutter, ensuring partners enjoy a robust return on investment. With NPI’s seasoned hand guiding the way, companies, whether homegrown or international, can now navigate the complex U.S. market maze with unprecedented ease, securing prime shelf space with top retailers and making a mark in booming online marketplaces like Amazon and Walmart.com.

Mitch Gould brings over three decades of retail wisdom to the table, a wisdom that’s acutely aware of the challenges brands face when stepping into the U.S. arena. From cultural nuances to regulatory labyrinths, Gould’s EoD platform promises to demystify these complexities, offering a streamlined, all-in-one package that saves not just time but also invaluable resources.

Further broadening its horizon, NPI, together with its sister company, InHealth Media, is making bold strides in the digital realm, acknowledging and embracing the unstoppable ascent of e-commerce, a trend that the pandemic has only accelerated. Yet, in this digital dawn, NPI hasn’t lost sight of the traditional retail fabric, actively engaging in pivotal industry events to weave stronger connections between retailers and product innovators.

With Mitch Gould’s strategic alliances spanning every major U.S. retailer, including giants like Walmart, Amazon, CVS, and Target, NPI’s “Evolution of Distribution” platform is not just an offering; it’s a revolution, setting a new standard in the health and wellness distribution domain.

For more information on how NPI can facilitate your brand’s entry into the U.S. market, visit www.nutricompany.com.

MORE ON NUTRITIONAL PRODUCTS INTERNATIONAL AND ITS FOUNDER
NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

Gould, known as a global marketing guru, also has represented icons from the sports and entertainment worlds such as Steven Seagal, Hulk Hogan, Ronnie Coleman, Roberto Clemente Jr., Chuck Liddell, and Wayne Gretzky.

/by

Mitch Gould, Founder & CEO of Nutritional Products International, Celebrates the Success of ‘Evolution of Distribution’

At the helm of Nutritional Products International, Mitch Gould stands out as a visionary leader in the retail sector by providing a way for brands to enter the marketplace.

His “Evolution of Distribution” platform is revolutionizing how brands, both international and domestic, make their mark in the competitive U.S. market. The Evolution of Distribution model enables Gould and NPI to import, distribute, and promote from one platform, thus offering a turn-key solution.

“Creating the ‘Evolution of Distribution’ was a response to the challenges I saw facing brand manufacturers entering the U.S. market,” Gould explained. “These companies excelled in product creation but often lacked the expertise to navigate a new market.”

The platform offers a comprehensive suite of services for brand manufacturers aiming to launch or broaden their U.S. market footprint. Gould has assembled a team of professionals adept in sales, traditional and digital marketing, and distribution.

Moreover, Nutritional Products International (NPI) provides essential website services and regulatory support as required. “Our approach is a comprehensive, cost-effective solution for rapid market entry,” Gould remarked.

Gould’s vast 30-year experience encompasses various consumer product sectors, including sports and big-box consumer goods. His career in retail encompasses an extensive range of brands and major outlets such as Home Depot, Lowe’s, Costco, Target, Walmart, and Amazon.

He has been instrumental in introducing and promoting major brands and products, such as the acclaimed Stevan Seagal’s Lightning Bolt, Chuck Liddell’s Iceman RX, and Hulk Hogan’s Hogan Energy.

/by

Mitch Gould and Nutritional Products International: U.S. Payrolls Surge in December, Boosting Opportunities

The United States witnessed a surge in job creation in December, with the addition of 216,000 jobs, significantly surpassing the expected figure of 170,000. This upswing in the labor market, as reported by the December jobs report, is a positive indicator for the economy and businesses nationwide. The unemployment rate remained stable at 3.7%, reflecting a robust economic environment.

The increase in employment was notably driven by the addition of 52,000 government jobs and 38,000 positions in the healthcare sector, encompassing ambulatory healthcare services and hospitals. These sectors have shown substantial growth, indicative of a strengthening economy.

Moreover, average hourly earnings rose by 0.4% over the month and exhibited a 4.1% year-on-year increase, surpassing the forecasted figures. This growth in earnings is a testament to the enhanced economic well-being of the American workforce.

In light of these encouraging developments, Nutritional Products International (NPI), under the visionary leadership of its founder Mitch Gould, stands to benefit as Americans receive an increase in wages. This results in more spending.

Gould, a renowned name in the retail distribution landscape, has pioneered the “Evolution of Distribution” system. This innovative approach is tailored to streamline the complex process of introducing international health and wellness products into the competitive American market.

Gould elaborates, “Our ‘Evolution of Distribution’ system empowers international manufacturers to concentrate on their core competency – product innovation.

Meanwhile, NPI’s expertise in navigating the nuances of the U.S. market ensures efficient handling of sales, marketing, and operational complexities.” NPI’s and Gould’s “EoD” provide the capability to import, distribute and promote from one platform.

NPI functions as a U.S. base for international companies, offering comprehensive services in marketing, operations, and sales. A key advantage of NPI’s system is its cost-effective strategy for placing products with leading retailers like Amazon and Walmart.com. The company’s seasoned team maintains strong relationships with buyers across various retail chains, facilitating seamless market entry for new products.

Gould adds, “Our close collaboration with clients is aimed at introducing their products effectively to American consumers, ensuring a smooth transition into the U.S. market.”

For more information about Nutritional Products International, please visit nutricompany.com.

MORE ON NUTRITIONAL PRODUCTS INTERNATIONAL AND ITS FOUNDER
NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

Gould, known as a global marketing guru, also has represented icons from the sports and entertainment worlds.

/by

Mitch Gould and Nutritional Products International: U.S. Economic Momentum on Tap for 2024

The White House’s recent announcement of a robust start to the 2024 U.S. economy has brought optimistic tidings for businesses, particularly in the health and wellness sector. Jared Bernstein, Chair of the White House Council of Economic Advisers, highlighted key indicators such as higher consumer spending during the holiday season, real wage gains over the past nine months, and a significant jump in consumer confidence.

These positive economic data points, including a five-month high in U.S. consumer confidence and a 14% increase in the University of Michigan’s Consumer Sentiment Index, signal strong tailwinds for companies like Nutritional Products International (NPI) and its clients. NPI, a leader in health and wellness product launches in the U.S., stands to benefit from the increased consumer spending and confidence.

Mitch Gould, the founder of NPI, has developed an “Evolution of Distribution” system, an innovative approach to simplifying the complex process of introducing international health and wellness products into the competitive American market. This system unifies all essential professional services under one central command, effectively mitigating the challenges faced by international companies without a U.S. base.

Gould stated, “Our ‘Evolution of Distribution’ system allows international manufacturers to focus on what they do best – creating new products. Meanwhile, we handle the intricacies of sales, marketing, and operations in the U.S. market.” This streamlined approach is particularly relevant and advantageous in the current economic climate, where consumer spending and confidence are on the rise.

NPI acts as a U.S. headquarters for international companies, providing a full spectrum of services, including marketing, operations, and sales. Their sister company, IHM, complements these efforts with robust marketing strategies encompassing public relations, social media campaigns, and television promotion.

One of the standout benefits of NPI’s system is its cost-effective method of placing products with top retailers like Amazon and Walmart.com. The company’s dedicated staff maintains ongoing relationships with buyers from various retail chains, ensuring a smooth entry for new products into the market.

In conclusion, Gould emphasized, “We work closely with our clients to introduce their products to American consumers, making their entry into the U.S. market as seamless as possible.”

For additional information about Nutritional Products International, visit nutricompany.com.

MORE ON NUTRITIONAL PRODUCTS INTERNATIONAL AND ITS FOUNDER

NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

Gould, known as a global marketing guru, also has represented icons from the sports and entertainment worlds such as Steven Seagal, Hulk Hogan, Ronnie Coleman, Roberto Clemente Jr., Chuck Liddell, and Wayne Gretzky.

/by

Consumers Show Increased Intent to Buy Online in 2024, Boosting Opportunities for Nutritional Products International and its Partners

In a recent Bank of America survey, nearly half (42%) of 1,000 U.S. respondents indicated a plan to increase their online spending over the next year. This surge is driven primarily by the convenience of online shopping. Interestingly, concerns about the inability to try products before purchase are diminishing. The survey also highlighted that 64% of respondents turn to Amazon first for product searches, with 78% holding Prime memberships.

Online shopping priorities include low prices (29%), shipping time and costs (21%), selection (21%), and a user-friendly interface (19%). These trends present a significant opportunity for companies like Nutritional Products International (NPI), a leader in the retail distribution of health and wellness products.

Mitch Gould, the force behind NPI, brings over 35 years of experience in retail distribution. His career, which began with success in the lawn and garden hardware industry, transitioned to nutrition, leading to strong relationships with major retailers like Walmart, K-Mart, Meijer, Walgreens, CVS, GNC, Vitamin Shoppe and Costco. Gould’s expertise was instrumental in Amazon’s expansion into health and wellness, positioning NPI as a key player in bringing top-tier products to a wider market.

“Amazon’s entry into health and wellness marked a significant industry shift. I was thrilled to lead this evolution, introducing premium products to a broader audience,” said Gould. 

NPI was a driving force in the conception of Amazon’s sports nutrition category, providing Amazon with turn-key access to major sports brands. Gould said, “Everything in life is timing and we were there at the right time.”

Gould also pioneered the “Evolution of Distribution” platform, addressing challenges faced by foreign brands entering the U.S. market. This innovative solution streamlines the import, distribution, and promotion processes, significantly reducing the risks and costs for international brands.

Gould added, “I identified a gap in the market where foreign companies, especially from Europe, were struggling in the U.S. With our turnkey solution, we’ve created a reliable pathway for these brands to thrive in America.”

For more information about NPI’s comprehensive services for health and wellness product manufacturers, please visit www.nutricompany.com.

MORE ON NUTRITIONAL PRODUCTS INTERNATIONAL AND ITS FOUNDER

NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

Gould, known as a global marketing guru, also has represented icons from the sports and entertainment worlds such as Steven Seagal, Hulk Hogan, Ronnie Coleman, Roberto Clemente Jr., Chuck Liddell, and Wayne Gretzky.

/by