Launching a new health and wellness product in the highly competitive American market can be a challenging endeavor for international companies. The logistical complexities of entering the U.S. market can often deter even the most innovative product manufacturers.

Recognizing this challenge, industry expert Mitch Gould, in collaboration with Nutritional Products International (NPI) and InHealth Media (IHM), has pioneered an innovative and comprehensive approach to product launches. This revolutionary system brings together all the professional services needed for a successful product launch under one central command structure, simplifying the process for international companies.

Gould, the founder of NPI and IHM, understands the difficulties faced by international companies trying to penetrate the U.S. market. He remarked, “Imagine how difficult that becomes if you are an international company without an office and staff in the U.S. That is why I developed my ‘Evolution of Distribution’ system, which brings together all the professional services needed for a product launch under a central command structure.”

NPI, renowned for assisting health and wellness product launches in America, acts as the U.S. headquarters for international companies. “We handle sales, marketing, operations, and any other service a client might need,” said Gould. “Our sister company, InHealth Media, works closely with my NPI team at every phase of the product launch.”

Gould emphasized that NPI and IHM take on the responsibility of managing the complexities of product launches. “We let the health and wellness product manufacturers do what they do best — create new products. We handle the rest.”

One of the key advantages of NPI’s “Evolution of Distribution” system is the cost-effective method it offers to place products with some of the most sought-after retailers in the country, including Amazon and Walmart.com. NPI’s dedicated staff continually engages with buyers from both large and small retail chains throughout the year, while IHM manages all aspects of marketing, including strategic public relations, social media campaigns, and television promotion.
Gould concluded, “We work closely with our clients to introduce their products to American consumers. Product manufacturers have a partner in NPI and IHM.”

For more information about Nutritional Products International and InHealth Media, please visit nutricompany.com and inhealthmedia.com.

Amid the current economic landscape, recent government data showcases a promising trend: resilient consumer spending, even in the face of persistent inflation. This trend not only highlights a robust quarter on the horizon for the retail sector but also underscores the potential growth.

In this constantly evolving marketplace, more than 30,000 new products seek to capture the attention of the U.S. consumer annually. Yet, not every product enjoys a smooth entrance into the market. That’s where Mitch Gould steps in and offers a turnkey approach.

“I’ve been privileged to witness countless product launches throughout my three-and-a-half-decade career,” remarked Mitch Gould, the strategic force behind Nutritional Products International (NPI), a renowned global brand management enterprise located in Boca Raton, FL. “Numerous products originate from budding startups, often lacking the requisite sales and marketing prowess essential for successful market introductions.”

“The challenge amplifies for international firms, especially those without established operations in the U.S.,” Gould pointed out. This complexity inspired Gould to conceptualize the ‘Evolution of Distribution’ strategy—a comprehensive system offering every professional service indispensable for a successful product launch.

Positioning itself as the de facto U.S. headquarters for international entities, NPI offers end-to-end solutions, from sales and marketing to operations, ensuring every potential hurdle is addressed. Gould elaborates, “We’re integrated with InHealth Media, our sister concern, ensuring a synchronized approach at every step of the product introduction process.”

“NPI and IHM shoulder the intricate responsibilities, freeing product manufacturers to focus on their strength—innovative product development,” Gould emphasized.

Benefiting from NPI’s extensive connections, clients can anticipate their products gaining traction with top-tier retailers, including Amazon and Walmart.com. Collaborative endeavors with both large and boutique retail chains are facilitated throughout the year, while IHM expertly navigates marketing nuances—encompassing strategic PR, dynamic social media campaigns, and impactful TV promotions.

“We are more than a service provider; we’re partners to product manufacturers, guiding them every step of the way in acquainting American consumers with their offerings,” Gould said.

For an in-depth look at how NPI can revolutionize your product launch, visit nutricompany.com.

Mitch Gould, Founder and CEO of Nutritional Products International (NPI), shares his experience in introducing acclaimed brands to Amazon’s expanding health, wellness, and sports nutrition segments.

Amazon, known for its expansive product inventory, identified the potential to branch out beyond its traditional product categories. Sensing this momentous opportunity, Gould harnessed his vast industry insights and connections to ensure renowned brands found their rightful place on Amazon’s platform.

Gould’s impressive network within the sports nutrition, health, and wellness sectors, combined with Mies’s authoritative expertise, makes for an unmatched duo set to facilitate the addition of renowned brands to Amazon’s platform.

“Amazon’s entry into health and wellness was a significant shift. Together with Joe, we’re excited to be at the forefront of this change, bringing top-tier products to a vast audience,” commented Gould.

Muscle Foods USA, a leader in sports nutrition, is among the esteemed brands to benefit from this initiative. Their expertise in the field fortifies the combined efforts to diversify Amazon’s offerings.

“Our collaboration with Amazon underscores the trust and credibility we’ve built over the years. Introducing top-tier brands to Amazon’s expansive customer base is an honor and responsibility we don’t take lightly,” said Gould.

With decades of retail experience under his belt, Gould initiated the “Evolution of Distribution” strategy. This holistic approach offers domestic and international brands a streamlined entry into the US market. “At its core, this strategy is about simplifying processes. By consolidating all elements of a product launch under NPI’s guidance, brands can swiftly and efficiently navigate their market debut,” Gould explained.

For an in-depth look at what NPI offers, please visit www.nutricompany.com.

In light of Goldman Sachs’ recent announcement, which reduced recession odds to a mere 15% and speculated that a September Federal Reserve rate hike is “off the table,” Mitch Gould, founder and CEO of Nutritional Products International (NPI), offers an optimistic outlook on the future of the nutraceutical industry and its role in the recovering economy.

Recent data pointing towards the Federal Reserve achieving an economic “soft landing” from high inflation further substantiates the resilience and growth potential of industries like health and wellness. Such sectors play a critical role in buoying the economy during turbulent times, and NPI’s consistent success, even amid economic uncertainties, serves as a testament to that.

“NPI’s mission has always been to introduce innovative health and wellness brands to U.S. consumers. Given the economic landscape, we remain committed to this goal and are confident in our ability to adapt and thrive,” Gould said.

NPI’s unique “Evolution of Distribution” system allows the firm to seamlessly onboard and promote health and wellness brands in the U.S., cutting through market complexities. Gould’s expertise, particularly in e-commerce and platforms like Amazon, ensures brands achieve visibility and success, even in challenging economic climates.

With a diverse and dynamic portfolio of health and wellness brands, NPI is poised to capitalize on the anticipated economic upturn forecasted by Goldman Sachs.

As the Federal Reserve pivots towards stabilizing the economy, Gould remains optimistic about the continued growth of the health and wellness sector, citing consumers’ increasing focus on self-care and well-being. “The road ahead is filled with opportunities,” Gould remarked. “We, at NPI, are excited to continue delivering top-tier products to consumers while supporting the broader economic recovery.”

For more information, please visit www.nutricompany.com.

Recent findings by Future Market Insight reveal that the global sports nutrition market is poised for robust growth. The market, valued at US$ 20.77 billion in 2023, is projected to grow at a CAGR of 11.5%, reaching a staggering US$ 61.66 billion by 2033.

Mitch Gould, a prominent figure in the health, wellness, and sports nutrition sector, recognized Amazon’s potential to revolutionize retail early on. In the mid-2000s, as Amazon branched out from books and electronics, Gould leveraged his industry contacts to usher in a myriad of quality products onto Amazon’s burgeoning health, wellness, and sports nutrition categories. “I had contacts in the health, wellness, and sports nutrition category. I reached out to them, and we placed countless high-quality products on Amazon’s virtual shelves,” Gould reminisced.

Together with Joe Mies, founder of Muscle Foods USA and current National Accounts Manager at NPI, Gould tapped into Muscle Foods’ extensive distribution network, introducing prominent brands to Amazon’s expanding category. Gould noted, “The health, wellness, and sports nutrition categories now probably generate millions in sales annually.”

Amazon’s continuous innovations, which often set industry standards, require constant vigilance. Gould, always keenly attuned to these changes, said, “NPI needs to understand the retail landscape to help our domestic and international health, wellness, and sports nutrition clients increase sales or launch products in the U.S. Same-day service puts pressure on product manufacturers to keep up with inventory.”

In response to the evolving market, Gould founded the “Evolution of Distribution” system at NPI. This one-stop, turnkey solution aids clients in breaking into the U.S. market efficiently.

“I streamlined the entire operation. NPI’s ‘Evolution of Distribution’ platform emphasizes speed to market and affordability,” Gould stated. Through this innovative approach, Gould has centralized all necessary services for a successful product launch under the NPI umbrella.

Offering an array of services ranging from sales, marketing campaigns, and FDA regulatory guidance to operational expertise, NPI ensures a seamless product launch process. “We control every stage of the process, which enables us to keep costs down and quickly place products with retailers,” said Gould.

For more information, please visit www.nutricompany.com.

The latest retail sales data has brought positive news to the forefront, with a notable 0.7% increase reported for July. This upswing in consumer spending has defied expectations, providing a promising outlook for the market’s resilience. 

Nutritional Products International (NPI) and its visionary founder, Mitch Gould, stand as prime examples of how businesses can leverage this thriving market, delivering unparalleled expertise and innovation to help companies successfully penetrate and expand within the United States.

The recently released advanced retail sales report, featuring a seasonally adjusted 0.7% growth for the month, has exceeded estimates, showcasing the robustness of consumer spending. The remarkable growth was driven by a 1.9% surge in online retail spending, accompanied by a 1.5% increase in sporting goods stores and a 1.4% rise in food service and drinking establishments.

In the backdrop of these positive retail figures, the spotlight turns to Nutritional Products International (NPI) and its visionary leader, Mitch Gould. Under Gould’s leadership, NPI has emerged as a dynamic force in the distribution of nutraceuticals, dietary supplements, functional beverages, and skincare products. The company’s adaptability and innovation have been pivotal in navigating the ever-changing market landscape, contributing to its consistent success.

Mitch Gould, speaking about NPI’s accomplishments, stated, “Understanding and responding to the dynamic needs of consumers have been the cornerstone of our success, enabling us to thrive even during challenging times. Our ‘Evolution of Distribution’ platform has provided domestic and international product manufacturers with the tools to not only enter but also expand their footprint in the expansive U.S. retail market.”

Central to NPI’s prowess is the comprehensive “Evolution of Distribution” system, an efficient process streamlining importation, distribution, and brand promotion. This unique approach facilitates the entry of global health and wellness companies into the U.S. market, effectively overcoming market complexities. Gould’s expertise has proved instrumental in guiding brands through the evolving landscape of e-commerce, including Amazon’s health and wellness category, where he has played an integral role in launching major brands and products.

As retail sales continue to thrive and consumer spending holds strong, Nutritional Products International and Mitch Gould stand at the forefront, guiding companies toward successful market entry and expansion strategies in the United States.

 In a fitting tribute to a stellar career that spans over a quarter of a century, Mitch Gould, Founder and CEO of Nutritional Products International (NPI), has been featured on the cover of the esteemed World’s Leaders Magazine. This prestigious honor acknowledges Mitch’s unparalleled legacy in retail distribution and manufacturing across multiple sectors.

A third-generation retail professional, Mitch Gould’s impressive portfolio covers sectors including lawn and garden, hardware, sports nutrition, dietary supplements, skincare, nutraceuticals, cosmeceuticals, and beverages. His vast knowledge of the ever-changing market landscape and relentless pursuit of innovation have been pivotal in securing his position as an industry heavyweight.

The article, aptly titled “Evolution of Distribution,” provides an in-depth exploration of Gould’s notable journey. It underscores his pioneering collaboration with Amazon and his company’s strategic expansion in the Pacific Rim. Additionally, it shines a spotlight on his game-changing “Evolution of Distribution” system for NPI. This system offers a holistic solution that seamlessly manages import, distribution, and promotion from a singular platform, supported by an adept team proficient in sales and marketing.

Mitch’s relentless commitment to cost efficiency and speed-to-market is legendary, driving swift product launches and expansive sales growth. His exceptional business insights and unwavering commitment to excellence have not only made him a revered figure in the industry but also positioned him as a global marketing maestro. Throughout his illustrious career, he has represented luminaries from the sports and entertainment arenas, such as Steven Seagal, Hulk Hogan, Ronnie Coleman, Roberto Clemente Jr., Chuck Liddell, and Wayne Gretzky.

On his recent recognition, Mitch Gould remarked, “Being featured by World Leader’s Magazine is a crowning moment in my over 30-year journey as a retail professional. To be acknowledged alongside industry stalwarts and to have represented iconic American brands is truly an honor.”

World’s Leaders Magazine is renowned for chronicling the trajectories of global business leaders. Through its engaging features, it endeavors to propel readers to challenge norms and envision a transformative business future. Renowned for its commitment to narrating the compelling journeys of business leaders, entrepreneurs, and startups, the magazine stands as a beacon of inspiration for innovators worldwide.

For an in-depth look into the world of Nutritional Products International and its visionary Founder, Mitch Gould, head over to NutriCompany.com.

MORE ON NUTRITIONAL PRODUCTS INTERNATIONAL AND ITS FOUNDER

NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

 Walmart, the retail giant known for its unwavering commitment to meeting consumer needs, has reported an astounding 24% growth in U.S. e-commerce sales during the second quarter of this year. 

International e-commerce sales also soared, increasing by an impressive 26%. These results come hand in hand with a remarkable 6.4% growth in comparable in-store sales and a staggering 20% surge in active digital users during the same period.

At the forefront of the movement towards innovative distribution and market penetration stands Nutritional Products International (NPI) and its visionary founder, Mitch Gould. NPI has emerged as a true trailblazer in the distribution of nutraceuticals, dietary supplements, functional beverages, and skincare products under Mitch Gould’s dynamic leadership.

“In the face of challenges, we have flourished by responding swiftly to the evolving preferences of our consumers,” Mitch Gould, the driving force behind NPI, declared. “Our ‘Evolution of Distribution’ platform has been the catalyst for domestic and international product manufacturers to not just enter but thrive in the expansive U.S. retail market.”

Gould’s strategic prowess has enabled brands to navigate the intricate landscape of e-commerce, a realm in which his insights have been instrumental. In particular, his role in elevating major brands and products in Amazon’s health and wellness category has been pivotal, showcasing his extraordinary influence on industry trends.

NPI’s groundbreaking “Evolution of Distribution” system is the lynchpin behind its success. The system seamlessly manages the importation, distribution, and promotion of brands, simplifying the path for international health and wellness companies to infiltrate the competitive U.S. market. This innovative approach has helped several brands maneuver through the complexities of the market, ensuring their growth and visibility.

Moreover, Gould’s impact extends beyond the retail sector, as his expertise has led him to represent luminaries in the sports and entertainment spheres. This feat exemplifies his global marketing acumen and industry-wide clout.

For more information, please visit www.nutricompany.com.

MORE ON NUTRITIONAL PRODUCTS INTERNATIONAL AND ITS FOUNDER

NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

Gould, known as a global marketing guru, also has represented icons from the sports and entertainment worlds such as Steven Seagal, Hulk Hogan, Ronnie Coleman, Roberto Clemente Jr., Chuck Liddell, and Wayne Gretzky.

 Mitch Gould, Founder and CEO of Nutritional Products International (NPI), has devised an innovative strategy named “Evolution of Distribution” to support both domestic and international brands in the health, wellness, beauty, and sports nutrition sectors, ensuring their successful launch in the US market.

Gould, with his vast experience in the retail industry, commented, “Over the years, I observed countless mistakes companies made, particularly foreign brands and startups. They would often squander substantial resources, diminishing their profit margins due to unexpected costs. I knew there had to be a more efficient method.”

This realization led to the inception of the “Evolution of Distribution” nearly two decades ago. Gould stated, “This unique system offers a turnkey solution, ensuring rapid market entry while being cost-effective. By encompassing all essential stages of a product launch under the NPI umbrella, we provide brands the ideal launchpad.”

Boca Raton-based NPI, a renowned global brand management company, brings an all-inclusive offering. From sales support, marketing services, guidance on FDA regulatory compliance to operational expertise, NPI is the linchpin for successful product launch campaigns.

“Our veteran sales team has the know-how of dealing efficiently with retail buyers. Moreover, for our international clientele, we not only facilitate smooth customs clearances but also offer warehousing and final shipping to retailers. Plus, with a top-tier FDA lawyer on our team, we ensure product labels adhere to stringent regulations,” Gould explained.

Furthermore, Gould is also the brains behind InHealth Media (IHM), a specialized marketing agency in the health and wellness niche. He said, “IHM crafts strategic marketing plans that envelop a gamut of services – PR, media outreach, digital campaigns, and television promotions.”

He further added, “Combining both traditional and digital marketing tools, NPI is effectively the gateway for brands looking to make their mark in America.”

For an in-depth look at what NPI offers, please visit www.nutricompany.com.

MORE ON NUTRITIONAL PRODUCTS INTERNATIONAL AND ITS FOUNDER

NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

Gould, known as a global marketing guru, also has represented icons from the sports and entertainment worlds such as Steven Seagal, Hulk Hogan, Ronnie Coleman, Roberto Clemente Jr., Chuck Liddell, and Wayne Gretzky.

 As economic forecasts signal a shift away from recession concerns, experts are increasingly optimistic about the U.S. economy’s trajectory. Prominent economists, who had previously projected a looming recession, are now emphasizing the potential for a “soft landing” – a controlled deceleration of growth that sidesteps a severe economic downturn.

At the forefront of this promising outlook is Nutritional Products International (NPI), a leading retail distribution firm founded and led by industry visionary Mitch Gould. Leveraging his extensive experience and foresight, Gould has positioned NPI as an innovation-driven powerhouse in the distribution of nutraceuticals, dietary supplements, functional beverages, and skincare products.

Mitch Gould, Founder of NPI, commented on the company’s success in navigating challenging times: “Our adaptability and commitment to understanding consumer dynamics have allowed us to flourish even in the face of uncertainty. Through our groundbreaking ‘Evolution of Distribution’ platform, we’ve empowered both domestic and international manufacturers to thrive in the expansive U.S. retail market.”

NPI’s revolutionary “Evolution of Distribution” system is designed to streamline the importation, distribution, and promotion of brands, simplifying the process for health and wellness companies from around the world to enter the U.S. market. This pioneering approach has proven its effectiveness in helping numerous brands navigate complex market conditions and achieve success.

Gould’s expertise has been pivotal in navigating the ever-evolving landscape of e-commerce, including Amazon’s robust health and wellness category. His strategic insights have played a pivotal role in placing major brands and products in front of a wide audience.

In addition to his contributions to the retail sector, Gould’s prowess as a global marketing guru has led him to represent distinguished figures from the realms of sports and entertainment, underscoring his influential standing across industries.

MORE ON NUTRITIONAL PRODUCTS INTERNATIONAL AND ITS FOUNDER

NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

Gould, known as a global marketing guru, also has represented icons from the sports and entertainment worlds such as Steven Seagal, Hulk Hogan, Ronnie Coleman, Roberto Clemente Jr., Chuck Liddell, and Wayne Gretzky.